Bajaj Finance has partnered with Bharti Airtel to create a digital platform for financial services, enabling the telecom company to progressively offer most of the non-banking financial company’s (NBFC) retail financial products to its 370 million customers.

As part of the one-of-a-kind partnership, two products of Bajaj Finance have been piloted on the Airtel Thanks App, both the companies said in a joint statement. By March, four products of Bajaj Finance will be available to customers on the Airtel Thanks App.

The partnership combines Airtel’s digital platforms and omni-channel capabilities with Bajaj Finance’s suite of 27 product lines, AI-driven strategy, strong underwriting strengths, 5,000 branches and 70,

Indian telecom major Bharti Airtel will be offering non-banking lender Bajaj Finance's financial products in the country, the companies said on Monday. Airtel will initially offer Bajaj Finance's products through its application,

Airtel joined hands with Bajaj Finance to develop a digital platform to give millions across India access to a range of financial services.

Bajaj Finance and Bharti Airtel partner to create digital financial platform for seamless customer experience and product penetration.

Airtel will initially offer Bajaj Finance’s retail financial products on its Airtel Thanks App for seamless and secure customer experience, and later through its nation-wide network of stores.

Telecom giant Bharti Airtel and India's leading private non-banking financial company (NBFC) Bajaj Finance have entered into a strategic alliance. The aim of the partnership is to create one of the country's biggest digital platforms for financial services. Both companies revealed the news via separate exchange filings today.

As of now the two products of Bajaj Finance have been piloted on Airtel’s app. By March, this number would go up to four. These products are business loan, gold loan, co-branded EMI card, and personal loan.

Bharti Airtel and Bajaj Finance have announced a strategic partnership to create one of India’s largest digital platforms for financial services and transform last mile delivery. The one-of-a-kind partnership brings together Airtel’s highly engaged customer base of 375 million,