While Flagg will surely earn a huge payday when he's drafted by an NBA team, his NIL value per On3 NIL valuation is currently just shy of $5 million at an estimated $4.8 million, which is more than any other player in college basketball.

Raleigh, NC, USA; Duke Blue Devils forward Cooper Flagg (2) celebrates during the second half against the Mount St. Mary's Mountaineers in the first round of the NCA

Consensus all-American Cooper Flagg, the ACC player of the year, sprained his left ankle in the ACC Tournament and missed Duke’s last two games. The Blue Devils play Mount St. Mary’s on Friday.