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We’re not quite there yet, but it sure feels imminent.
After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...
The market has spoken here, and quality is the real differentiator.” To put it more plainly: The basic assumption behind the ...
Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...
The HBO Max name is returning to your screen. Find out why Warner Bros. Discovery is once again reversing course on its Max ...
Warner Bros. Discovery's rebranding of HBO Max highlights the merger's failure to reach its original goal.
During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this ...
Gunnar Wiedenfels told an investors conference "there’s a lot more openness to discuss the options" ahead for additional ...
Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...
The decision to rebrand from HBO Max to Max and back again has people laughing. At least HBO Max can laugh at itself, too.
Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the ...
O nce upon a time, in 2010, HBO launched a streaming service where people could watch all of their programming. It was called ...