All part of the brand’s desire to “transform screens into adaptive, intelligent companions that simplify and enrich every day living,” apparently.

Samsung is making your smart TV even smarter at CES with Vision AI. It’s no little-known fact that Samsung has gone all in on AI technology. We heard the company talk about it during its last two Unpacked events,

Watch Samsung's new video ad imagining how Vision AI could help to improve a family’s viewing experience on a TV at home.The Latest Tech News, Delivered to Your Inbox

Samsung Electronics today introduced Samsung Vision AI at the CES 2025 First Look event, showcasing its latest technologies aimed at smarter living. In addition, the company revealed its new flagship Neo QLED 8K QN990F, along with updates to its Lifestyle TVs and future display technologies.

Samsung Vision AI is a groundbreaking technology that transforms traditional television screens into intelligent, adaptive devices. By leveraging the

Samsung has doubled down on it AI vision at CES 2025 by announcing new QLED and OLED TV models and audio products.

Samsung introduces Vision AI at CES 2025, marking a new era for smart TVs. The platform aims to enhance user interaction and make TVs intelligent companions.

Our tech editors Mike and Henry explore three of the coolest new Samsung products at this year’s Samsung First Look event at CES 2025, featuring cutting-edge TVs, innovative gaming monitors, and personal assistant robots.