Snapchat has announced the launch of Lens+, a new subscription tier priced at $8.99 per month, which provides users with ...

What does the U.S. know that we don’t?” With this provocative question, Chloe Straw, CEO of AudioUK, opened the ...

Social media and influencer marketing professional Austin Null launched We Get It in May. The creative agency aims to deliver influencer marketing campaigns built with creator input from the beginning ...

The Tribeca X summit returned to the 2025 Tribeca Festival on June 9 and 10 with two days of culture-shifting conversations ...

Digital creator and beauty influencer Bretman Rock has signed with Range Media Partners for representation, bringing a social ...

After a decade of working with top YouTubers, Vedant Maheshwari kept encountering a specific problem: the technical barriers ...

Influencer marketing has emerged as a central strategy for mobile developers amid shifts in how users discover and engage ...

User-generated content (UGC) on platforms such as TikTok, YouTube, and Instagram will attract more advertising revenue than traditional media for the first time in 2025, according to WPP Media’s ...

Lowe’s Companies Inc. is introducing the home improvement industry’s first creator network, featuring MrBeast (Jimmy ...

Snapchat and McDonald’s USA have launched a partnership allowing MyMcDonald’s Rewards members to exchange points for a one-month Snapchat+ subscription. The limited-time offer runs from June 10 to ...

IBella’s path to becoming one of YouTube’s prominent female gaming creators began with her sister’s obsession with Roblox.

A recent New York Supreme Court decision offers a stark warning to creator economy businesses: even a $145 million sale may ...