Jason Armstrong says that Versant, the new firm comprised of assets like MSNBC, CNBC, E!, USA Network and Syfy, will have "a ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

The cable provider is going through some structural changes as a company and the CFO recently spoke about the future of ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Versant, the Comcast -owned company formerly known as SpinCo, has a new programming team. The company has named six ...

According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

The new company will include nearly all of Comcast's cable TV networks and digital properties. This article, “SpinCo” to be ...

Comcast relied on marketing employees from each of SpinCo's brands to help decide on a name. Meetings began in late December, according to people familiar with the process. After a few weeks ...

Even Versant boss Mark Lazarus acknowledges that the new name for Comcast’s cable TV spinoff business may not be everyone’s favorite, per a memo reported on by Deadline: > We would be foolish to ...

As Comcast rolls out Versant, its cable TV spinoff, CFO Jason Armstrong has touted the advantages in investing and building additional scale for SpinCo, to include USA Network, Syfy, MSNBC ...