Hoping to recapture the popularity of the Barbie movie that grossed over $1.44 billion worldwide, toy maker Mattel has announced that Wicked ’s Jon M. Chu will direct its upcoming live-action Hot Wheels movie, with Juel Taylor and Tony Rettenmaier, whose credits include Creed II and They Cloned Tyrone, writing the script.

“Jon’s ability to craft rich, elaborate worlds with a distinct point of view makes him the ideal storyteller to bring Hot Wheels to life,” Mattel Studios President and Chief Content Officer Robbie Brenner said in a statement shared with Deadline.

Jon M. Chu is set to direct a live-action 'Hot Wheels' movie for Mattel, Warner Bros. and Bad Robot, Deadline can exclusively reveal.