Wednesdays are the slowest day of the week at the box office. The theater giant hopes a 50 percent discount will shake things ...

It’s about to get a whole lot cheaper to see movies in the middle of the week. AMC Theatres is slashing ticket prices in half on Wednesdays, beginning July 9. The movie-theater chain already features ...

AMC Theaters is offering a chance to watch the newest releases at a major discounted rate starting this summer. Beginning July 9, moviegoers can enjoy 50% off the normal adult-evening movie ticket ...

Going to the cinema is a great way to beat the heat and entertain the whole family. Here’s how to get discounts on tickets ...

Going to the cinema is a great way to beat the heat and entertain the whole family. Here’s how to get discounts on tickets ...

with our new '50% Off Wednesdays' effort," AMC Chair and CEO Adam Aron said in a statement. "Realistically, we could not afford to have made this change to our ticket pricing strategy until the ...

Movie studios are putting more emphasis on the IMAX brand as it stands out as a bright spot in the theater business.