creating a subtle continuity that represents the growth and history of the company’s visual identity. With its various ...

You've probably seen this logo before. It looks a lot like Amazon's, yet slightly different. The acronym stands for Amazon Web Services, a cloud service Amazon operates. It provides a complete ...

The offending logo (left) and the revised version (right" Amazon has quickly changed its main shopping-app logo, after commentators said the recent redesign made it look like Adolf Hitler.

The company course corrected only a year later to the significantly more iconic colored Apple logo, but this still remains a part of its history ... to seem futuristic. Amazon Amazon's original ...