The Department of Management and Marketing prepares future leaders to be effective in the competitive, dynamic environment of business with a special emphasis on sustainability, international business ...
Enter the finance officers, operations managers and marketing directors with business management degrees who can stave off financial disaster with their detailed knowledge of a company’s day-to ...
brand management, and digital media marketing. Marketing is the only branch of business to prepare innovative professionals through hands-on experiences in integrated marketing communication, new ...
This programme is for students who aspire to management-level and CSR ... who aspire to a career or advanced study in marketing. It will prepare you to respond to the challenges posed by today's ...
Affiliate management solutions can be a game changer for your business when taken and implemented the right way. Read on to ...
This role combines knowledge of the food and beverage, lodging, tourism and entertainment industries with business management skills and an advanced understanding of market research and marketing ...
I see it play out all the time in my line of work, where winning new business comes down to the little things—leveraging the right contacts at the right time. For example, this might mean making a ...
Each method of market research has advantages and disadvantages for a business. Product Product is the most important ‘P’ of the marketing mix. All products go through a life cycle of ...