The ’70s ad campaign was a hit, because who doesn’t love a good taste test? It’s fun to duke it out with your family and friends about why they’re wrong, cough cough.So let’s pit Coke ...

Gen Z’s version of the smoke break is having a Diet Coke, especially after a TikToker spread the term “fridge cigarette.” The popularity of the beverage is on the rise, and the viral new phrase led ...

Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy.

Coca-Cola just revealed three new holiday ads created with generative AI. One for Coke Zero is on its YouTube page, unlisted. The comments below the video are a war zone. People hate the ad. They ...

Coke Zero Sugar is the one speaking, and it turns out it’s been trying to talk for quite a while,” Oana Vlad, Coca-Cola Co.’s senior director of global strategy, said during a recent media ...

Coca-Cola’s March Madness ad campaign centered around Coke Zero, and featured basketball legends Tamika Catchings and Magic Johnson. Both players displayed their skills while securing an ice ...

Coke Zero Sugar is enriching its gaming strategy by working with publisher EA on the release of its latest college football title. The brand is sponsoring College Ultimate Team (CUT) packs, a highly ...

The out-of-this-world release features a series of limited-edition collectibles, some more exclusive than others.

A new hero ad is soundtracked by a version “It’s Gonna Be Me,” the song originally performed by NSYNC, and stars chatty bottles and cans of Coke Zero Sugar. The marketer is also deploying a ...

Coke Zero Ad Contains Zero Product, Zero Copy - 04/07/2025. Ogilvy worked with the brand on a campaign built around acting class exercises such as sipping an imaginary beverage.