After an astonishing career in beauty rethinking how makeup is sold, Victoria Jackson is back with a new brand, No Makeup Makeup, to push her legacy forward.

The only drugstore foundations for those over 50 worth buying, according to testing, a makeup artist, and a dermatologist.

I’m no stranger to the wonders of drugstore beauty products—in fact, my tried-and-true thick hair routine includes shampoo ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

This year has already seen some incredible beauty launches, from The Inkey List's Ectoin Hydro-Barrier Serum, to Marc Jacobs' ...

Beauty is an intricate dance of colors and textures, and when it comes to makeup, the stakes are high. The wrong application ...

A compact typically refers to a small, portable case that houses makeup products such as powder, foundation, or blush. It’s ...