Golf apparel brand Primo later this morning is announcing a partnership with Phil Mickelson and his LIV Golf team, HyFlyers GC, designating it as the franchise's first official golf apparel sponsor.

Outgoing LIV Golf CEO Greg Norman’s next move has been revealed with the Australian golf legend joining the board planning ...

Primo, one of the fastest growing golf apparel lines and one that is based in Lehi, announced Monday a partnership with ...

Authentic has partnered with SCI, a global sports apparel design and manufacturing company, to expand golf offering under the ...

LeBron James' business partner and longtime ally, Maverick Carter, is reportedly advising the group and its $5B venture ...

Authentic Brands Group (Authentic) is partnering with Sports Casuals International (SCI), a global sports apparel design and ...

Rickie Fowler arrived at the 2024 Sentry Tournament of Champions without the regular Farmers Insurance and Rocket Mortgage branding on his shirts. Much to no ... LPGA Tour, Ladies European Tour and ...

Primo Golf, which calls itself one of the fastest growing golf apparel lines in the game with headquarters in Lehi, announced a partnership Monday with Mickelson and his LIV Golf team, HyFlyers GC.

LIV golfer Cam Smith was spotted wearing new apparel, hinting at a new deal. LIV Golf's Cleek GC has released a reel on their Instagram account, featuring players from different teams, including ...