Before signing with Nike, Adidas had the chance to make Michael Jordan a very similar offer. Perhaps, in an alternate universe, the NBA star took the deal, and Adidas Jordan shoes actually became a ...

Nike will soon drop Mercurial Vapor 16 Pro "Neon" cleats. The company takes inspiration from the popular Air Max 95 "Neon" ...

Fans have been eagerly anticipating Caitlin Clark's signature shoe, and the Nike CEO recently shared updates on its progress.

The Phoenix Suns three-time All-Star Devin Booker premiered his new Nike "Book 1" signature shoe commercial on Instagram ...

After Phoenix Suns all-star Devin Booker debuted the signature sneakers on the court for 30th anniversary of “Forrest Gump” ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

Nike designs the soccer cleats Vapor Edge 360 Untouchable to help football players move faster and better in their games.

The Nike Tiempo Legend 10 Pro is one of the most popular silhouettes of the Nike brand and has gone through many iterations ...

For over 20 years, LeBron James has been the face of Nike basketball ... Long before he had over 20 signature shoes, LeBron James was the most coveted sneaker free agent on earth, with all ...

Should Hoka eventually break through at a Major marathon, a stage overwhelmingly dominated by the likes of Nike and Adidas, it will likely happen because of shoes like Cielo X1 2.0 — the newly ...

The shoes are based in Nike's latest ZoomX foam cushion and feature a reinforced toe cap, perfect for all explosive movements and impact these may sustain. The sneakers have become a go-to option ...