The partnership between Pandora and Unicef has helped nearly 2.4 million children and young people, especially girls, since ...

Now, in her post-royal era, Meghan Markle has As Ever, another lifestyle brand with a new name, which she says is sort of an extension of the blog. As Ever, previously called American Riviera ...

In brand strategy, “brand personality” refers to a unique blend of human characteristics associated with a brand. These traits shape how people perceive and interact with the brand, whether seen as ...

Scaling your brand is not just a luxury in today's dynamic business environment; it's a necessity. Brand scaling becomes your ticket to long-term growth and profitability in a world where staying ...

Meghan Markle’s new As Ever brand has effectively been banned from selling clothing because the name is too similar to a Chinese fast-fashion company of the same name. In documents obtained by ...

Adding to the drama, Jordan Brand dropped a new ad ahead of the matchup. Set to George Strait's "All My Ex's Live in Texas," the clip features a Koenigsegg with a Texas license plate bearing ...

And, if Lisa has proved anything since she first became a grandma to Pandora's kids back in 2021, she has very fashionably and seamlessly taken on the role. And, we love this Nanny Pinky era for LVP.

One of the key aspects of brand building is leveraging the right set of partnerships. While there are numerous options available to a brand to build its strategic marketing programs, deciding the ...

Duchess Meghan is growing a new life, a next chapter. Critics — from conservative talker McCain to Skinnygirl brand maven Frankel — are speaking out against Duchess Meghan's foray into the ...

Two weeks before the release of her new Netflix series With Love, Meghan, the Duchess of Sussex unveiled her new brand: As Ever. "This new chapter is an extension of what has always been my love ...

Maintaining brand consistency is essential for building trust and recognition among consumers, but many marketers unknowingly sabotage their own efforts. From misaligned messaging to chasing ...