Starbucks is rebranding to "The Starbucks Coffee Company" under the leadership of CEO Brian Niccol, as he makes other ...

Spring is just around the corner, and that means fresh, floral and vibrant flavors are about to hit coffee shop menus.

After implementing a controversial pay-to-stay policy, the coffee chain is now focused on streamlining its “overly complex” ...

The coffee chain will use a mobile order-pacing algorithm and high-tech menus, CEO Brian Niccol said, while store aesthetics are also under review.

Starbucks rolls out new initiatives in order to bring forth a sense of community, and one of these initiatives is returning ...

Your drink order may tell your barista something about yourself. We spoke to former Starbucks baristas who had a lot to say ...