Target is reducing the number of items it is offering for sale as part of its Pride collection from more than 2,000 last year to just 75 this year.

Target's Christmas merchandise features LGBTQ nutcracker, 'Pride Santa' on heels of backlash Target famously sold women’s style swimsuits with 'tuck-friendly construction' to hide male genitalia ...

Target has previously balked on its social justice efforts in response to conservative backlash, as it minimized its Pride Month merchandise line in 2023 and 2024.

The public split between Target and Twin Cities Pride, the nonprofit that throws the parade in Target's hometown, captures how brand loyalty has weakened among some shoppers who have objected to the ...

Target announced a muted rollout of its Pride Month collection this year after a vicious anti-trans campaign by conservatives in 2023 endangered its employees and affected sales.

The LGBTQ-themed merchandise included cheerful, affirmative statements on clothing, sandals, pins, mugs and glasses along with the most controversial item, "tuck-friendly" swimwear for trans women.

Target is once again facing conservative backlash, this time for its Pride Christmas decorations including a “Fabriche Pride Santa” and a “Pride Christmas Nutcracker Figure.” ...

Other conservatives also claimed that Target was selling "tuck-friendly" swimsuits for children, but it was later reported that these products—which help transgender people to conceal their ...

Target said Friday that it will only carry Pride Month merchandise online and in “select stores” this year after experiencing backlash over last year’s designs. In a statement to The Hill ...

Gay Santas and LGBT-themed nutcrackers are set to line the shelves at Target this Christmas season as the retail giant makes another foray into the world of pride merchandise. Erik Thompson, who ...

Some were swimwear made for those who identify as transgender with a "tuck-friendly" crotch and "light binding" chest construction.