What’s new in YouTube Ads and how to win Share Demand Gen is Google’s newest innovation to YouTube advertising – and it isn’t ...

Learn how to make the most of YouTube video ads by understanding the key ad placements and what metrics to track.

The feature aims to boost visual discovery—users will soon be able to tap on landmarks or objects within a Short to identify ...

YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.

YouTube unveiled new AI-powered tools to better connect creators to possible brand partners at its 2025 Newfronts.

Excellent Publicity’s latest report outlines the evolving media consumption habits of Indian travellers and the strategies ...

Pippit provides creators and marketers with a means to hijack those seconds through data-informed templates, trend-driven scripts, and intelligent automation that optimizes for every platform. Whether ...

YouTube is upgrading its existing shoppable CTV ads with an interactive product feed supported by the Google Merchant Center, angling to tie premium video closer to transactions. In addition, the ...