YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO Neal Mohan said.

Key Takeaways YouTube Shorts pay creators only US$0.07 per thousand views while Facebook Reels generate US$35,000 monthly ...

YouTube Shorts, its TikTok-style short-form video product, has reached parity on revenue per watch-hour relative to core YouTube in multiple countries, including the U.S. And in some countries ...

As Indians spend more time watching YouTube on connected TVs, long-format content, once overshadowed by Shorts, is gaining ...

YouTube Shorts has reached a pivotal milestone—it’s revenue per watch-hour now matches ... on the back of its viral discovery engine and creator-friendly ecosystem. However, YouTube’s ...

YouTube remains the largest platform by creator earnings, with over 4,000 Indian creators currently eligible for monetisation through ad revenue and channel memberships.

The Hindi film industry is currently debating whether bypassing streaming platforms for film releases is financially viable, ...

Head of creative partnerships Brian Albert on catering to users, creators and the ad community, and on the jab by Netflix’s Ted Sarandos that YouTube is just about killing time When Brian Albert first ...

YouTube (including YouTube TV) had 340 billion streaming minutes in April and YouTube (without YouTube TV) had 288 billion - ...

YouTube must act to protect creators from copyright pitfalls by brokering licensing deals with agencies like ANI, as pressure ...