Monetization from "Shorts" on YouTube has gone up as a result of more ad impression opportunities, AI-targeted placements, ...

YouTube's shoppable formats connect big-screen viewing with mobile purchasing, bridging the gap between entertainment and ...

Just a day after its flashy upfront presentation to advertisers, YouTube CEO Neal Mohan revealed that Shorts’ revenue per watch-hour is now on par with its core YouTube business in multiple countries, ...

YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO ...

A star-studded Brandcast unveiled a deeper NFL partnership, new sponsorship offerings and contextually relevant ads powered ...

The 2025 television upfront presentations in New York showed legacy media companies embracing significant shifts ... Read ...

Life is too short to be watching bad TV shows. I’ve been doing this a lot lately. Noticing when I’m actively not enjoying ...

YouTube made its pitch to advertisers on Wednesday, accompanied by a flashy performance from Lady Gaga and special ...

The Siegfried and Roy story is about to be dramatised with Jude Law and Andrew Garfield. It’s surprising there haven’t been more magician stories given the history between cinema and illusionists.

This time, YouTube has morphed its user interface to show viewers more Shorts, which will now be featured prominently in an ...

Fast becoming one of Europe’s most talked-about destinations, Albania is quiet, affordable and home to a coastline that ...

The YouTube app for TVs and consoles is burying your subscriptions in favor of more Shorts in an update that's rolling out ...