It’s only natural, then, that the Corvette logo has incorporated a checkered-flag motif since day one—a reminder of its ties ...

This is the origin of the Audi logo, a symbol full of globalization, a design available to any mortal, easy to reproduce by ...

Yamaha Motor will change the design of its corporate logo for the first time in 27 years as the company celebrates its 70th ...

Walmart is getting a makeover inspired by a trucker hat. Yes, you read that correctly. Walmart has unveiled a whole new look ...

"First he learned all the rules,” Harvard Business School professor Richard S. Tedlow said. “Then he broke all the rules ...

When Penguin Group and Random House merged in 2013, they fused their names into a sleek new typeface logo. Penguin's logo of ...

Today on Louisiana Considered, we hear about an upcoming performance of the earliest-known full-length opera by a Black composer. We also hear from the designer of this year’s Super Bowl logo, and ...