It's 2024, and a media planner's best friend, and most utilized tool, is still Microsoft Excel? Yes, that is a mind-boggling fact.
In a recent interview at a Financial Times event, Diller cited concerns that companies have to stop believing they are in a ...
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Creative marketing agency Shadow has added Windham Mountain Club, a ski resort in the Catskills, to its roster. Windham, located a few hours north of New York City, has been transformed to provide ...
The campaign originally broke in 2006, when Doritos invited fans to to develop their own homemade Super Bowl commercials to win prize money and … Read the whole story ...
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For anyone who watches a Super Bowl spot and thinks they can do better, Doritos has a challenge. Through Nov. 11, the brand ...
The state's "Come Experience a State Where Everyone Belongs" campaign is designed to reach LGBTQ+ individuals and families in Florida. Read the whole story ...
The campaign originally broke in 2006, when Doritos invited fans to to develop their own homemade Super Bowl commercials to ...
Glader was professor of journalism, media and entrepreneurship at The King’s College in New York City, and has served in ...