Lake Michigan Credit Union is showing what’s possible when institutions rethink engagement from the ground up with #TotalExpert 🏆 By using Customer Intelligence as their system of truth, LMCU equips loan officers to engage members proactively with timely, personalized outreach across the entire lifecycle. And the impact is real: $188M in funded volume and a 69.5% pull-through rate. The best news? This approach is repeatable by supporting loan officers 🔂 Any institution willing to align people,

Banking should feel simple and supportive and that’s exactly why we do it the Honor way. From friendly faces at your local branch to an app that helps you manage money with confidence, we’re here to make banking easier because we simply care about our members. 💙 #local #communityfirst #creditunion #michigan #canweinterestyou | Honor Credit Union